Here's my takeaways from the Model 3 first reveal:
1. The company is much more focused, less party atmosphere, more business, because this will be their bread and butter, their reason to exist. The show started on time (rather than two hours late). The presentation started at 8:30PM + about 5 minutes and ended before 9PM, less than 30 minutes.
2. According to the reveal, the car is a good basic car. It has the awesome features of safety, electric drive train, and ample room for 5 comfortable adults. While I will want more information, they drove home that the back seat will have plenty of room, including headroom. It looks basically nice, better than most ICE vehicles. It is no cruiser like an S or ship like an X, or slithering athlete like the Roadster, but it is a nice basic car, which is what it is supposed to be. It also will go 0-60 in 6 seconds for the base model, and has a good handling low center of gravity, so decent performance.
3. In the Periscope "First ride #Model3"
Be sure to check out the Periscope of "First ride #Model 3" direct video link at
Tesla Motors @TeslaMotors, the driver implied the development of the car is at a very mature point right now, even though he said there is a lot to be done (crash testing, tooling). This reinforces to me that not only did they intend to be on target with Model 3, and make a point of being on target with Model 3, but that they are (at least saying they are) on target with it. Elon said "next year", and added "hopefully", but his tone when he said "hopefully" wasn't as ambivalent as it would have been if he were trying to imply it would actually slide back in time more. I think this car won't be that late, and might even be on time!
4. The presenter, CEO Elon Musk, hit all the points: the $35,000 base model will, without ANY options, be a very good car. Most the stuff I mentioned in #2 above. Saving environment, etc., in good presentation.
5. "Over 115,000 {reservations} in the last 24 hours." EM actually said "orders", but I corrected it to "reservations". I wonder if "in the past 24 hours" excludes or includes the employee reservations (Tesla, SpaceX) and current owners.
6. From the top, sides, back, and interior, the car looks great.
7. The front is a novelty. I think we can each chose our own opinion about how well that front will perform in the marketplace.
There I have it. In terms of $TSLA performance:
A. Execution is presented to be doing very well.
B. The marketability of the car seems to be very good.
C. They did leave a bit of differentiation for the Model S and Model X for those that prefer those types of models. I wouldn't have cared, but that's the route they seemed to have taken. It means S and X sales will continue with only a little leaving for the smaller cheaper model.
Now let's find out what really happens! This will be fun.
P.S.: SuperCharging comes standard, not what I would have done.