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Tesla, TSLA & the Investment World: the Perpetual Investors' Roundtable
- Thread starter AudubonB
- Start date
Let's not all get teary eyed in here.
Quick someone show Elon a dead deer.
Quick someone show Elon a dead deer.
Finally a great question! Don’t think Tesla will advertise but they could get a couple of people to do PR.
Yes. Elon says he's at a loss here. It seems obvious to me that Tesla would benefit from some informative, targeted advertising. (No, I'm not in the ad business!)
Uh, I guess I'll take October to March off.
Advertising is expensive and won't necessarily solve the problem. I think more down home Tesla sponsored weekend shows, in conjunction with the local Tesla owners groups, would be a better way to address the problem, with local news coverage paramount.
I could see this superimposed on the YouTube feed while Elon was responding to that one...
We get it. Elon doesn't want to advertise. But some small targeted marketing would go a long way. The questioner's point is valid: lots of otherwise smart folks believe the company is doomed. That's a problem. The current approach isn't sufficient as the company aims to continue growing at a high rate.
Whatever they do it should me more that what they are doing now. Simple word of mouth is not enough - at least not until a majority of people use EVs.
This is and has been happening already for years, on a wide scale. Local news coverage doesn't happen (much).
JRP3
Hyperactive Member
Loving the idea of a simple webpage that will have rebuttals to the common FUD, properly sourced to non-biased information sources will really save a lot of time for us in discussing these issues.
The awesome part is you don't have to be. Tesla's already at a scale where they could launch significant-reach campaigns for mouse nuts relative to their overall revenue stream.
I'll repeat: a large, large quantity of people think the company is doomed. That's a problem. Current approach doesn't change those folks' minds. It's true that eventually enough family/friends will own EVs that this will change. But Tesla's not aiming to grow at 5%/year. They're shooting for 50%+/year. The relative proportion of people who think the company is doomed needs to shrink, and quickly.
Get Ken Burns, Michael Moore or someone with good documentary skills to do a story on Tesla. It is amazing how much they accomplished, but general public is unaware. Several colleagues not considering Tesla because the doom and gloom atmosphere in media. It did not help telling them I am on the third Tesla....
Why can't they put PR team together who focus on this? Get crowdsourced suggestions, try whatever they can come up with rather than the current state of "we don't know what to do"?
He doesn't have to solve this problem himself.
I'm a bit disappointed with the answer.
"We'll put rebuttals on one web page..." who's going to look for it there?
JRP3
Hyperactive Member
Yes it's a problem, but when almost every large media outlet is pushing out large amounts of FUD on a daily basis I think you'd need quite a large campaign to make a difference.
Musk on getting cameras to recognize rain: “turns out to be harder than we thought”
Musk on FSD in a year “turns out to be harder than we thought”
A little less hubris maybe, Elon.
Also is Elon ever gonna answer why he’s opposed to advertising besides some philosophical reason? His advertising stance is just straight up stupid.
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