The Decade’s Best Product Designs

[PeterW]

The Decade's Best Product Designs -- Scene Asia - Scene Asia - WSJ

Yves Béhar has a message for corporate honchos: Trust your designers.

“Designers need to be trusted and [treated] as equals by CEOs,” says the Switzerland-born industrial designer. “Unless they’re elevated to a point where they are peers to people in marketing, good design will not happen.”

 

[action7981]

2. The Tesla Model S electric saloon car: “For showing us an exciting vision of the family electric car and for making a seven-seater interior that is roomy and incredibly practical.”

Number 2, not bad. Credit to Franz and team!