TunaBug
Member
Vulcan rolled out; successful LRR earlier this week.
BS.
An honest evaluation will find that ULA and its owners are 'unwilling to innovate' their launch business simply because they know they can't close the ROI. A company--especially a public company--not spending money on something they know they can't achieve isn't selfish, it's good business practice.
I agree with your overall premise that a publicly traded business has a responsibility to not waste shareholder money. However...
In Boeing's case, their track record over the past several years (737-Max, SLS, Starliner) shows not an unwillingness to innovate, but an actual inability to deliver.
I ULA's case, I think it is natural for them to not innovate because they are a joint venture, and those have a way of being constrained into exactly what they were founded to achieve. Vulcan is more of the same that they were founded to do: launchers. But the quoted article used refueling depots and lunar landers as examples of ULA internal ideas that were shot down, and those are way outside a partnership for launchers. I always found it surprising that ULA is even doing Vulcan: my understanding is that they exist in order to share manufacturing and operational costs between Atlas and Delta, launchers that were "innovated" at Lockheed and Boeing and then gifted to ULA.
That last bit is a long-winded way of saying that ULA could innovate better if it is unshackled from its parents, whether by spinning it off or by selling it.