This bears uncanny resemblance to the Q1 2013 indeed. As a reminder, and for those that started following Tesla later, they pre-announced "profitability", and later turned out to be both GAAP *and* non-GAAP profitable, to the complete surprise of bulls and bears alike.
Here is the
complete text of Elon's email (with my highlights):
I thought it was important to write you a note directly to let you know how critical this quarter is. The third quarter will be our last chance to show investors that Tesla can be at least slightly positive cash flow and profitable before the Model 3 reaches full production. Once we get to Q4, Model 3 capital expenditures force us into a negative position until Model 3 reaches full production. That won’t be until late next year.
We are on the razor’s edge of achieving a good Q3, but it requires building and delivering every car we possibly can, while simultaneously trimming any cost that isn’t critical, at least for the next 4.5 weeks. Right now, we are tracking to be a few percentage points negative on cash flow and GAAP profitability, but this is a small number, so I’m confident that we can rally hard and push the results into positive territory. It would be awesome to throw a pie in the face of all the naysayers on Wall Street who keep insisting that Tesla will always be a money-loser!
Even more important, we will need to raise additional cash in Q4 to complete the Model 3 vehicle factory and the Gigafactory. The simple reality of it is that we will be in a far better position to convince potential investors to bet on us if the headline is not “Tesla Loses Money Again”, but rather “Tesla Defies All Expectations and Achieves Profitability”. That would be amazing!
Thanks for all your effort. Looking forward to celebrating with you,
Elon
To say that this is huge surprise is an understatement. The effect of the email will play out over next several days - today SP movement is just a prelude IMO.
On top of the implications listed in
this post, the additional huge one is that if the tracking Elon mentioned holds, even without additional cost saving requested from the employees, the Q3 non-GAAP profitability seem to be very likely. The few percentage points negative on GAAP basis should conservatively equate to <$30M (multiply $600M by 0.05 for a back of the napkin very conservative, rough estimate).The difference between the GAAP and non-GAAP net, ignoring the deferred revenue and lease accounting, is stock based compensation, which in Q2 totaled $67.3M. Since "few percentage points negative" mentioned by Elon is less than $30M, while non-GAAP net excludes approximately $67.3M of stock-based compensation,
Tesla is tracking to be non-GAAP profitable even if additonal improvements requested in Elon's email do not materialize. This is why seemingly risky step of leaking this email is not that risky after all, as non-GAAP profitability, barring any emergency seem to be in the bag.
This is huge. Will take some time to digest. The big institutional SH will be first who get it (most likely with the help from Tesla). My guess is that short sellers, especially ideological, will be last. Denial is a powerful thing...