Carl Raymond
Active Member
I think this is like the feds dual mandate. Tesla needs to stay modestly profitable, so they are cutting costs and driving productivity harder then they ever did before. The profit issue is to avoid capital markets and the weakness it engenders when they have to sell the company to Wall Street. This isn’t just a cash flow thing, it means they can focus on long term goals and act like a private company.
The other mandate is max growth. This has a lot of affects and demands. If they pressure suppliers on price and don’t increase sales, they’re just weakening the suppliers and don’t get long term buy-in. Every time Tesla lowers prices it increases demand and helps them drive demand higher which helps drive more demand. If Tesla pushes Panasonic to install more cell capacity they need to use that new capacity to help Panasonic get their return on investment. There are other suppliers that Tesla is pushing for cost reduction and giving up some minor profit to make sure all suppliers are running at capacity and getting ready to continue incremental growth.
Thinking left field, there’s also the Tesla Network to consider. The more cars on the road and the higher the production rate at the time when full autonomy becomes a thing, the sooner Tesla become a trillion dollar company.
I know many don’t believe full autonomy will happen any time soon, but that group does not include Elon Musk.