Elon is pretty stubborn though and loves the design of his Cybertruck: he was only open to a more boring truck form factor
if the Cybertruck doesn't sell.
I'd estimate the chances for Elon to voluntarily and proactively increase manufacturing complexity so early in the truck design cycle at well below 10%.
I'd also rate the chances for Elon to do the Cybertruck against the objections of Franz, if Franz found the Cybertruck design ugly or impractical, at well below 10% as well.
Elon is super stubborn when he can prove that he is right, but also listens to expert advice - and there's no higher authority on design than Franz.
Franz's track record is picture perfect so far, everything he designed for Tesla in the past was drop dead gorgeous:
So I'm not worried about the looks of the Cybertruck - but I'm super curious.
Yeah - Elon definitely places a lot of importance on aesthetics, so I suspect it will be different but not ugly. Well proportioned.
It will look quite sleek from aerodynamic requirements, unlike many of the renders.
I was thinking about how the strategy of Tesla so far....
Starting with the S they wanted a normal looking sedan, not a weird futuristic looking one like the other car companies were making. Something they might have abandoned with a Cybertruck, though I suspect it will be different and beautiful, not different and ugly.
Then with the 3 it was still pretty standard but all the adjustments were around function:
* cabin moved forward because no engine => maximise interior space
* aerodynamic nose with no grill
So it looked mostly like a sedan - slightly weird in a good way
With the Y they built something which doesn't look much like other CUVs, but in other ways was a safe design based on the success of the 3.
And then recently I heard Elon say that they do not have a Tesla design aesthetic they try to stick with in each car to make it look like a Tesla.
Having said all this, when it comes to design, safe designs have broader appeal. For example, I once designed an app I though was really cool with hot pink, and showed it to a bunch of people. They all didn't appreciate the pink, and I found that a safer blue was the most popular color. On the other hand, I was always just designing apps which I liked because I knew there would be other people with my tastes. It's a question of how many people you are trying to attract to your app/car vs how much time/money you spend on it.
Another aspect of design is that bright, vibrant, unusual designs can often seem like something interesting and cool at first and they age very quickly. Something like the tiles on Windows10 might look ok at first, but using them every day just leads to hating the bright colors. If the pickup is too outlandish then it might lead to visual fatigue and ageing of the design. Or perhaps it will set a new direction in auto design if it was done well. If it follows a new shape, but sleek and minimalistic looking, then I think it will be a popular hit. If it really is more Mad Max, maximalist style then it will be pretty niche.