I know this probably belongs to the Fundamental thread. But..
If Tesla's ultimate goal is to build a ride sharing Tesla Network. Why wait until full self driving is implemented? Why can't they start a Uber like service now with Tesla-model-cars only service?
Model 3, S and X would command different pricing. Using the diehard Tesla "Fanboys" helping delivery as a hint, I am sure a lot of people, me included, would be willing to give ride to people to (1) introducing the car to mass population, (2) earn some money, and (3) boost the bottom line for Tesla.
I can even see that Tesla set a minimum cut of say 15%, but would allow driver to adjust up percent the cut Tesla would get. So if you really want to volunteer for Tesla's bottom line, then raise it to 100%. I am sure some people here is willing to do.
I can think of a couple of items why it's not feasible now, the small size of the Tesla fleet, and the up front cost to launch such a service. But if there is positive response from market, then it's a driver's market. Whoever signs on must have constant request for ride. And this would in turn encourage possible Tesla owners to sign on, maybe even purchase the car to start they side job. I remember a lot of people purchase large black SUVs just to sign on to Uber's Black service. So maybe it's not a stretch that people will buy Model X just to get the highest ride price. This translates into demand.
There may be start up cost, but we will eventually do this, so why not now?