When we originally introduced the Model S, it was a priority to get the vehicles out quickly to the initial buyers. In the market and geography for these cars, we tuned both the performance and creature comforts as best possible on an aggressive schedule.
Subsequently, when we rolled out to the broader North America market (including Canada) combined with the winter weather we became aware that there are some improvements we could and should make in the near term. This led to the introduction of options such as the rear heated seats, and the final rollout of the winter tire options.
Additionally, some of the performance enthusiast market had less-than-ideal feedback on the suspension in the Performance offering. In response, we've offered the Plus package that significantly modifies the suspension, and also changes the rear wheels and tires. The response has been positive both in direct feedback and in the indirect feedback of people opting for the Plus package.
With expansion in the German market, we've gotten feedback about the Autobahn and high speed driving in general. As we attempt to do on a regular basis, we've again re-evaluated our offering and have some improvements in the works to address those concerns. We hope German buyers will like what we've done but we're, as usual, open to feedback. We want to satisfy and delight our customers.
