I couldn't resist, and posted this comment with the article:
"Tesla may not yet recognize the value of the independent, franchised dealer system, but as its sales increase, NADA is confident it will re-examine its business model," [says] NADA Chair Bill Underriner.
I'm glad the NADA is confident in the superiority of the dealer model. If he believes what he's saying, he should be perfectly willing to see Tesla try a different path, instead of trying to sue Tesla. Is NADA afraid of competition in the marketplace of ideas? Sounds that way to me.
If you think hard about the dealership model, what it really brings is one things: capital (the dealer buys the store and carries inventory costs) . Does an independent dealer necessarily provide a better buying experience? Some do, some don't. Better after-sale service? Some do, some don't.
When Tesla says, "no dealerships" they're not saying "no customer service." They're saying that the company will take direct responsibility for the entire sales and service process. The model doesn't steal jobs from anyone: there are still mechanics, people on the floor working with potential customers, people working on arranging financing and trade-ins, and so on. It does mean, though, that Tesla is ensuring that every store and service center meet its high standards for quality and service. It also provides a career path for employees; many of the people now managing a Tesla facility started off in a lower position at a different store.
NADA may be right, that this can't work. But why can't we let the market decide, instead of the courts?