Something new and different. For me, anyway.
Just received an email from Tesla. Out of the blue. A
satisfaction survey. Subject: "Share Your Tesla Experience". From "Tesla <
[email protected]>".
I happen to use Thunderbird and am naturally suspicious. So, did the <CTRL>-U gambit and took a
very close look at the source code. Dkim signatures match, it was sent from a Tesla server, and the code in the email sure didn't seem malicious. The antivirus didn't find anything, either. The email wanted me to click a link labeled, "Take the Survey". Careful inspection revealed that the web page it pointed at was hosted on Tesla.com, with no funny alternate characters, either. The email address it was sent to is the address over at Tesla.
Took my life in my hands and clicked on the link. Up popped a web page. Careful checking of the https stuff revealed it really was a Tesla.com address; all the certs matched up. Wow. Not a scammer. How unusual.
Not much of a survey, in some respects. I should have taken a capture. There were, I think, five questions, with the usual n/a, don't-like-to-outstanding buttons to press for each. The below is my rough memory of them:
- How do you like your Tesla?
- How do you like the stuff for sale on the web site?
- Would you buy a Tesla for your next car?
- Would you recommend a Tesla to somebody else?
- How could the Tesla experience be improved?
I gave it legit answers. But, for #5, I complained about Musk and his antics. As it happens, I have brother and sister-in-law that are in the market for a BEV and who refuse to consider having anything to do with Tesla, primarily because of Musk's anti-social behavior.
Finished it off and sent it in.
However: The S.O. and I have had Teslas since 2018 and have never received
any communique from Tesla like this. the occasional recall notice, sure, but that's government-mandated. We've gotten similar.. marketing? emails from
other car companies over the decades, but never from Tesla.
Wonder if this has anything to do with Musk's pledge to begin doing a little advertising. I suppose that if one is actually starting up a marketing department, it makes some sense to find out where one is with one's customers and this survey might be one a sign of that.