I think it’s just a test. Maybe a test to prove all the proponents of conventional advertising that they’re wrong.
I haven’t seen any Tesla typical (or any kind of) advertising in my day to day Internet or TV usage. I only know it’s sort of happening because people report it here.
As I posted over in a Starlink forum, I did see a 15s blurb during a commercial break while watching a Perry Mason episode on a retro TV station.
And I have seen a reoccurring post on my FB feed (that’s my only social media account/platform I visit/use partly because it’s what my mom knows how to use and it’s what local people and businesses use here in the middle of nowhere). Pretty much every hillbilly here has heard of Starlink and many have it.
Wouldn’t the content of the advertising be more telling for you? Like if a CT drove up a mountain in the dead of winter to power some lights on a pond so a kid could skate on said pond for her grandpa 100ft away - well, then. Yeah. I’m with you. But if it was an educational informative 30s?
Let’s face it, a lot of people can’t get out of their own way because the box they live in is so small.