Very good start. I would suggest adding icons/pictures to supplement some of the keywords and/or points you want to draw the reader's attention to. For instance, use pictures of oil cans, exhaust pipes, electricity bolts, dollar signs, etc., to draw the reader's attention to common features they are most familiar with.
Recently, a landscaper stopped by my driveway to take a closer look at a charging cable that was sticking out of my car. The visual of the corded charger was all of took to grab his attention and stop his truck. From that point, all his questions were pointed at the common combustable car features and parts that my car did not have. He walked around the car while pointing and calculating the potential dollar savings he could have by not having to pay for maintaince of parts that just aren't there. His truck was full with gas powered machines that cuts into his profit margins because of maintenance cost. Therefore, he's actutely aware of the economical benefits of EV.
That said, adding more visual aids to your blog sections may be something to consider and may help reduce visitor bounce rates.
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