Recently, I was topping-off at a Supercharger so I was sitting in the car. There were several available plugs, but a guy parked right next to me to charge. He obviously wasn't aware of the pairing thing. I was tempted to say something, but my wife was with me and I felt funny so I let it go. The guy walked away and when he came-back about 5 minutes later, he had me roll-down my window and asked me if there was any way to speed-up charging. I then proceeded to hop-up on my soap box and gave him a lesson.
Tesla should send an email once per week to new owners with tips. Most people can't absorb all of these features in one sitting but if you give them one a week, they can try it out, absorb it and then be ready for the next one. Maybe have it come from their delivery specialist's email address so it is a little more personal. I think that would go a long way to helping owners enjoy their cars more. These cars can do so many things, it's a shame to let those go to waste.