The price point for Model 3 has been said to be $35K before incentives. It is suspected to be a base model price based on pricing for both the Model S and X. Speculating about what the price of a fully loaded Model 3 might be is futile until Tesla reveals this information. However, it is safe to say that it will be more than $35K. Given the fact that this is supposed to be an affordable mass market car, is this price point likely to promote the widespread adoption of EVs over ICEs? One of of the top selling vehicles in Canada for decades has been the Honda Civic. For a little less than $35K, you can get a fully loaded Civic that has everything that car has to offer. If Tesla hopes to accelerate the advent of sustainable transportation, is the Model 3 being set at the right price point? I understand that charging with electricity is cheaper than the cost of refueling with gasoline. I realize that maintenance costs for EVs are significantly cheaper than for ICEs. However, it is the initial cost of the vehicle that will play a huge role in determining whether the vehicle is purchased or not. Given this reality, is the Model 3 starting at the right price to convince society to adopt this car on a mass scale? Based on the Honda Civic's price point, the Model 3 might be starting too high. If a fully loaded Model 3 was $35K, it might be positioned to have the kind of impact Elon Musk is hoping for.