SpaceX Thanks, just found another article that clarifies this. SpaceX projected 20 million Starlink users by 2022—it ended up with 1 million
As to the topic of that particular article — far fewer paying customers than projected — perhaps commercial customers like shipping companies and airlines will make up for the shortfall of individual customers.Musk said in June 2021 that "we are losing money on that terminal right now. That terminal costs us more than $1,000." At that time, Starlink was charging users $499 for the user terminal, and Musk said he would like to eventually "reduce the terminal cost from $500 to, I don't know, $300 or $250, or something like that." Despite that statement, Starlink raised the terminal price from $499 to $599 in early 2022.