There are some flaws in this:
1. There is question of bias as brought out above
2. The people may be self selecting and self reporting so the reporting people may not represent a proper cross section of all owners. People with problems are more likely to report than those without. They “requested information from over 18,000 people”. They don't say how this was requested, nor the response rate within that group. Was this just a magazine ad to their suscribers, their readers, or was it a mailed questionairre? Did they screen for duplicate responses? Were responses limited to one vehicle problem per survey?
3. As far as I can tell, there is no reporting of total number of respondents for each model. Since the smallest reported increment for Tesla seems to be in 4% and this number is repeated several times, I suspect the number of people responding is 25. That would imply that any report of 4% would be a problem with a single car. At any rate we cannot statistically estimate the standard deviations to actually calculate defect rates. They don't offer any statistical analysis at all.
4. Problems are lumped into broad classifications. If one adds up the reported percentages, they total nearly 100%, so reports seemingly reflect only one problem per positive respondent. If multiple problems were reported for each car, the total should be greater than 100. There is something fishy here.
5. They claim results are for cars up to 4 years old. Then they report that repairs cost up to £1,500. The Tesla warranty is 4 years so the repairs should be free. Where does this £1,500 figure originate? Are they including older cars despite their claim? Are they including user caused damage that isn't covered by warranty? Something isn't right.
This isn't scientific reporting. I suspect their methods. I really doubt their data is valid.