Ultimately, I see a few key problems with Tesla that make me feel that it deserves failure:
- As a public company, Tesla's corporate governance is just awful. It is insane that Elon Musk, as chairman of the board, can frequently make ridiculous statements and promises. See this article for a giant list of broken promises, many of which were absurd at the moment of utterance. Musk's recent tweet of "we will be profitable in Q3/Q4 and don't need to raise money" is just the latest example of something totally absurd.
As much as I have come to dislike SeekingAlpha, I took a look at that article to see what "broken promises" you were talking about.
Caveat: Anything that is basically missed timing, doesn't count as far as I'm concerned. Promising something and missing your delivery date when it's something that's pretty much never been done before isn't a broken promise.
1) Tesla DID have a profitable quarter, then doubled-down on CapEx.
2) "90% of driving functions" hasn't shown up in 2016 - but it's coming.
3) The did their pilot battery-swap program and people didn't want it. If Tesla had poured more money down that hole, the Seeking Alpha would then berate Musk for doing something that had no sales future.
4) Tesla is still negotiating with China and just won concessions from the Chinese government. This, too, is coming.
5) The limited autopilot features are already looking like 40% better than human drivers. Again, the jury is out and progress is being made.
6) Cash flow positive has been an admittedly moving target - especially after getting 100,000 Model 3 reservations before anyone had seen the car.
7) Another cash flow positive comment item.
8) Again. I notice that, while constantly talking about lack of "cash flow positive", no mention is made of the huge increases in sales.
9) The 620 mile range car is there. Perhaps Seeking Alpha's troll didn't notice that's the rated distance of the forthcoming Roadster 2.0.
10) We'll see what the annual rate will be by the end of '18. That's actually what he said - not the deliberate misquote making it sound like 500K *in* 2018. And I notice that the troll didn't mention the INITIAL 500K projection (in the early 2020s) that Musk then accelerated when 400,000 Model 3 reservations flooded the company.
11) When those 400,000 reservations hit, that changed EVERYTHING. If he hadn't increased CapEx to shorten the timelines, Seeking Alpha would have screamed bloody murder about Tesla not responding to it's prospective customers.
12 & 13) More complaining about profitability in the middle of the rampup. The latter was Musk saying Tesla COULD be cash flow positive - hardly a promise.
14) This is the same as #2 - but the troll wants to count it twice so...
I'm finding lots of missed timings - but no actually broken promises. If Politifact were grading these, they would be rated, at worst "In Progress".
In the article they talk about how much less time it took VW, Ford and GM to "ramp up" new plants. Well, those companies already had their logistics in place - sometimes refining them for over 100 years.
One could point out that Ford, when they tried what hadn't been done before, could only build 12,000 Model T cars per year in 1910, after introducing the car in 1908. It was years before Ford sold 500,000 Model Ts in 1916. *All* new manufacturers go through this. Most of them, like DeLorean or Tucker or Bricklin, fail. Funny how Tesla isn't being compared to them anymore. Yet where did I read all those articles a few years ago that DID? Seeking Alpha. And just looking at their articles over the last couple of weeks in a Google search - "Musk has buried Tesla With a Single Tweet". ...because of the pause in production to improve the line. That article will still be there when there are 3,000, then 4,000 and finally 5,000 Model 3's going out the door every week, And Seeking Alpha will STILL look like idiots.
Here are the promises that Musk made that mean more to me...
- An EV that doesn't look like a weirdmobile.
- 300 miles range
- 0-60 in 5 seconds (never mind the Ludicrous Mode he made in his other cars)
- The entire Supercharger network (which still isn't being matched even though Musk showed them how to do it - only now, years later, is one organization TALKING about something high-powered like the SC network)
- Ever step he took along to way to produce the car that *I* could buy. From the Roadster, to the Model S, to the X and now, finally, to the 3.
....and elsewhere...
- Building a rocket with private funds.
- Making it to orbit
- Getting NASA to buy in
- Making it to the ISS
- Landing rockets after use. Even doing a couple of them synchronized after launching his car into an orbit beyond Mars.
- Digging tunnels to find ways to make them cheaper - like he did with rockets.
- Building solar with batteries that are solving problems in Hawaii and Australia while saving lives in Puerto Rico when nobody else could get the lights on.
So pardon me if I don't take seriously the whinings one reads on Seeking Alpha.