I know you know, but ........BIG Motor has had over 100 years to foster and build journalistic relationships and lobby group funding. They spend big on advertising,( producing below the line sympathetic editorial aka advertorial) they spend big on away days, they are highly influential. The psychology background to this is why major retailers change their buyers every 3 years, because the human relationship has Significant power and influence.But can we change the global broad sheet motoring journalists ? Not a hope. Not only are we in the dawn of an Energy revolution but we are also in the dawn of a rather large turf war. But who bats on the EV team? Just Elon? Big motor might declare intent to join the EV revolution, but really the last thing their route to market business model needs is to actually sell cars that dont produce high quality downstream service revenues For their dealers. Seriously who ( which companies ) would join a new EV Manufacturer & Reseller Association -EVMRA to ensure knowledge was delivered at the point of sale at that it was consistent. TROUBLE AHEAD . HOW can we educate the consumer against such a headwind of negative influence. I am considering such a venture,( EVMRA) but i am bereft of possible members.