Hi,
@Reciprocity. Yes, Tesla said 7% of reservation holders are owners during a conference call on 5 May 2016 (listen
here). However, this information is a little tricky because there are two different percentages:
1. The percentage of owners among reservation holders. This was 7%. This is not important.
2. The percentage or reservation holders among owners. This was 20%. This is important.
At the end of April 2016, there were 362K reservations before cancellations and the size of the Tesla fleet was 129K globally. 7% of 362K is ~26K owners. That means 26K/129K= ~20% of owners at that time had a Model 3 reservation. At the end of 2017, the Tesla fleet was 287K globally and all the owners from 129K to 287K are still getting priority. Of course, somebody who bought a Model S in the last few months is less likely to reserve a Model 3 compared to somebody who bought a Model S in 2016. I have looked at all these details and come up with these numbers:
30 Jan 2018
Global total reservations 573,886
Global active reservations 504,089
Global owner res total 49,130
Global owner res active 45,691
US owner res active 24,125