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Tesla Product Announcement at noon

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According to Fred Lambert, Electrek.co, on Reddit:

"nope sorry. It's embargoed until the end of the call. There's no big surprise on what it is, it was expected, but the execution will blow your mind"
> WAIT... 90D's are actually software limited 100D's .... and can be unlocked???
>> "nope"

What the hell could it be then?!
 
This will likely be a "hindsight" situation on our part....but IF the announcement is AutoPilot v2.0 -related, it may be fair to connect it to the Mobileye/Delphi announcement.

While it hasn't been his style....there haven't been many competitors in his arena for a while. It's easy to say you've never had a reactionary announcement when no one is building anything close to what you are.........

I see your point. I will say it's definitely possible that if it's AP 2.0 and he was already planning on announcing it at the end of the quarter, he might have just said they are going to announce it today.