Watched an interview with
@avoigt
Near the end he said that he thinks the government will bail out VW and keep them alive. Imo this scenario where carmakers are losing money but are being propped up by government doesn’t really make sense. Let’s just assume that it happens, how would it look like?
Year is 2030. Tesla are making 20M vehicles/year. VW is losing money but get money from the German government to keep them alive as a zombie company. Ok, let’s pretend this has happened. Let’s compare a customer, he considers if he should buy a VW Golf or a Tesla Model Golf/2.
The Tesla is $25k incl autopilot with $100/month extra for FSD and Tesla insurance. How much would he be willing to pay for the inferior VW Golf with less range, worse acceleration, worse autopilot, worse infotainment, worse supercharger network, dieselgate etc to choose it over the Tesla? Let’s say $20k. (Imo this is being generous)
Tesla are being manufactured super efficiently with single piece casting, using cheaper 4680 batteries, vertical integration, HW5 development shared by 20M vehicles etc costing the company $20k to produce and sold for a 25% profit before software revenue.
VW can make the same car for $25k as their scale is lower, they have to pay mobileye for active safety, they use more metal with no gigacasting, their batteries are more expensive from Northvolt and it takes more manhours on the production line. On top of that they have to spend another $5k for ads, dealerships etc. So the car will cost $30k for VW and sell it for $20k. So the German government will pay $10k/car that VW produces to keep the company alive? VW makes 5M cars/year, so $50B/year in subsidies to keep the company afloat? And this is without making any profits, just to keep the employees employed.
Where are my assumptions wrong or not plausible? Does it seem reasonable that Germany would pay VW $50B/year forever to make inferior cars at an ever growing loss?
And all the restructuring that keeps happening will that really help the organization to stay agile? Will it help them recruiting talent? No, it will just make them fall behind even more.
So how does the scenario where the Government keeps a Zombie car-company alive actually make any sense?