It will but what they are doing is really nasty, big pharma mentality and they need to stop.
Elon will argue that the safety features are free and this is convenience but that demolishes his argument that AP increases safety. It's both safety and convenience.
They got the hardware on every car, make it so adoption is 100% or close to it. Charge 2k now instead of 8k for FSD and include it in base price in 2020 and you got marketing upside.
Ofc having 2 options and not having just FSD is nuts and charging same price for M3 and MS&X is ....
At this stage people are starting to buy something else because AP costs so much. In most of the world you can buy a new car at 8k$.
Analysts and investors are greedy, they like the apparent upside here but there is only downside.It's deeply unethical, bad business and a missed opportunity.