racer26
Active Member
Perhaps this is the rationale behind the switch to a numeric 3:
Adidas Says Tesla Logo Is Too Similar To 3-Stripe TM - Law360
Court documents show Tesla tweaked its Model 3 logo amid a trademark fight with adidas
Seems Adidas thinks the Tesla E is too similar to their 3 stripes at roughly a 60 degree angle to the horizontal for Tesla to trademark.
These are the days when the American legal system astounds me. Those two logos are so clearly different and not intended to confuse the public its not funny. The case should be thrown out immediately, instead, it seems Tesla is acquiescing to Adidas' demands.
Regardless of whether or not Tesla decided that the Tesla E as the logomark for the Model 3 was potentially confusing and independently decided that simply a numeral was better for their customers, (and so decided not to wrestle with Adidas for it) Adidas shouldn't even be able to get such a case off the ground.
Adidas Says Tesla Logo Is Too Similar To 3-Stripe TM - Law360
Court documents show Tesla tweaked its Model 3 logo amid a trademark fight with adidas
Seems Adidas thinks the Tesla E is too similar to their 3 stripes at roughly a 60 degree angle to the horizontal for Tesla to trademark.
These are the days when the American legal system astounds me. Those two logos are so clearly different and not intended to confuse the public its not funny. The case should be thrown out immediately, instead, it seems Tesla is acquiescing to Adidas' demands.
Regardless of whether or not Tesla decided that the Tesla E as the logomark for the Model 3 was potentially confusing and independently decided that simply a numeral was better for their customers, (and so decided not to wrestle with Adidas for it) Adidas shouldn't even be able to get such a case off the ground.