Zhelko Dimic
Careful bull
While at that, also restore convenience 'trade-in'.I should point out that Tesla's customer service remains... abysmal... mostly due to organizational and management deficiencies (the individual bottom-rung people are mostly great). I think there is strong evidence that Tesla is working hard on this, but it's a hard problem to fix bad corporate culture, particularly when some of the defects come from the top (Musk undervalues people skills and undervalues secretaries and undervalues middle managers).
I wouldn't advertise while that's as broken as it is. Best bang for the buck is to fix that. Make it so
(1) when you call, you get someone on the phone
(2) that person gives you accurate information, tells you when they don't know something, and knows how to find the right person to give you the information, and connects you to that person
(3) the person who does know the information calls you back and gives you accurate information
(4) delivery dates actually happen when planned
(5) bug reports actually get processed and addressed by the software team
Right now, educate people, they go happily to Tesla, and *then* they hit this sour spot. Fixing this should come first. When the Tesla communications experience is, well, *normal*, rather than old-school telephone-company bad, if they *then* want to increase demand *then* they can put out educational YouTube spots. But first, fix the communications.
This Q, they have one M3P sale less because they wouldn't facilitate me bringing the buyer for GT4 I sold. They tried hard to get me decent trade-in, but in the end they were 11K short from the offer on my private sale.
Further, I've been trying to replace my leased Model S for M3. The process I've been asked to follow is: Start the process of buying out my MS from the lease. Wait 2-4 weeks because paperwork for Canada is done in California (go figure). Pay 13% tax on the whole amount. Sell it to the guy that's been waiting for said 2-4 weeks, so he can turn around and pay another 13% of the tax. And then I can buy M3.
So inefficient. Few sales people I spoke to are as frustrated as I am with this process. It made sense when they killed convenience trade-in in Q3 last year because of delivery hell, but why not restore it now? They're losing sales.
BTW, for those that don't know, such a trade in saves me taxes which on $CAD60K trade-in car is $CAD7.8K.
Or I can take a Tesla trade-in which is only $13K less than what I get privately...
/rant over