Gigapress
Trying to be less wrong
Yes I'm looking at declines in price at 20 million volume, but I expect it will be a minor decrease because the average selling price of new cars and light trucks has been steadily rising for years, largely because:Love the enthusiasm but when Tesla makes 20 million cars a huge percent will be selling for much lower prices than the current 50k or so. Are you considering the tremendous slide in average price when looking at 15k profit/car?
1) Vehicles last longer than they used to and thus retain more residual value when sold
2) GDP per Capita has been rising with economic growth, and thus consumers are choosing to spend more on upgrading safety, performance, luxury and size
Today, average new car prices from companies that sell large trucks and SUVs, not just small cars, is around $40,000. (What Is the Average Price for a New Car?). By 2030 in a robotaxis-have-failed scenario the trend would suggest that the average price may be about $45,000 or even $50,000. If this became Tesla's ASP, then $15 k gross profit would be 30-33%.