Mercedes makes fantastic cars. They are designed to appeal to the ego of the male owners and the safety concerns of the females.
Everybody feels more important when they can drive a Mercedes, little less so in a BMW. They are great aspirational cars.
Problem for them is that the world is changing faster than they are. People no longer look friendly upon fat cats, driving large gass guzzlers with large fuel tanks and larger engines. They pollute terribly. There is a reason the exhaust pipes come out the back, forcing those behind them to deal with the fumes, while they sit up in front in cool comfort.
EV is the way of the future. Constant pollution of our urban centers is making citizens sick and causing them to die sooner. Can't continue.
Let's break this down. I think this post says lot about Tesla owners.
The first person I met who owned a Tesla was a friend who was a Silicon Valley millionaire. It was about 10 years ago. Back then, Tesla had a certain cachet. They were really expensive, somewhat rare, cars driven by really, really rich people.
Since that time, I have seen a lot of Model S cars. Everyone knows they are $100,000 cars driven by really, really rich people. For some reason, these people who drive a car more than twice the value of my Mercedes like to pretend it is not a status symbol. Give them enough rope, and they will lecture you on how they are saving the planet (even though what they really care about is having a fast car that costs $100,000.)
Recently, people who could not afford a Model S were given the opportunity to buy a Tesla Model 3. For less than $40,000, they could be like a mini-me version of that Silicon Valley millionaire. Now, the masses can have the prestige of a Tesla for a lease payment of about $500 a month! For example, a secretary at work recently got one. (It was delivered three months late, and it's in the shop now with a cracked roof, but that's another story.)
That may be why, right now, on the Westside of Los Angeles, everybody and their cousin is driving a Model 3. It is almost comical how many of them you see. Why aren't these people driving Hyundais or Bolts? What about a nice Honda Clarity? Simple: Prestige and status. They want the vibe of that Silicon Valley millionaire to rub off on them. I
Not only that, there is a reverse snobbery when they harangue you about they are saving the planet. Case in point: see above.
The claim is that Mercedes owners drive it to "appeal to the ago of male owners". Now, in Los Angeles, if you drive a $45,000 Mercedes, you won't get any attention. I don't know how people view a Mercedes in the Inland Empire (like Canyon Lake) view a Mercedes, but here by the ocean, it's no big deal.