So, your argument is that Tesla never wanted to make money on the HW3 upgrade?
That's not "my argument" it's how Tesla service works.
They're inherently intending to NOT turn a profit on service.
And in all their years in business, they've taken a small
loss every year on service.
That's not an opinion, it's a fact.
But after offering HW3 for "free" to FSD purchasers
Which the folks currently complaining about wanting "free" hardware
still have available to them as an option
, HW3 for $500 to MCU1 upgraders
That is a vaguely misleading claim.
If you're ALSO getting the MCU upgrade, it's $500 more if you don't have HW3. Obviously there's no extra labor involved there as there would be if you were ONLY getting a HW3 upgrade. Also no extra logistics or supply chain costs, since it's still a single part.
None of that is true for a standalone HW3 upgrade.
, installing HW3 in ~1M cars, and over two years of planning to offer FSD subscriptions, on Friday July 16th, they thought this cost them $1500, but over the next two business days, they sharpened their pencils, and realized that it was only $1000, and this re-look at the pricing had zero to do with any customer backlash?
This is the same company that did:
"We aren't going to offer an SR Y"
"Hey the SR Y is for sale!"
"Actually never mind, we're stopping selling the SR Y"
Tesla does great engineering.
They don't really know how to business.
Tesla's constant price changes makes them look like a bunch of amateurs, and your argument for their rationale makes them look dumber, not smarter.
As a business? Yes it does.
Ever hear the saying never ascribe to malice what can explained by stupidity?
Hell even
Elon himself said they applies to his own predictions about stuff
Honestly- the CORRECT way to handle the HW2.5 people would have been to require a 12 or 24 month subscription paid in full up front, no refunds (but same rate as everyone else)... then they get "free" HW3 upgrade.
But Tesla is
terrible about back-end IT and billing.... Just getting this basic monthly subscription took them well over a year since it was initially mentioned by Elon.
Likewise premium connectivity subscriptions, again just a simple monthly charge, took them WAY over a year longer than originally intended.
They're very very bad at setting this stuff up.
So they went a simpler route and made all subs month to month but the HW an extra charge for the small % of fleet that needs it.
(plus then you'd have had regular HW3 customers upset THEY can't pay for longer than a month to lock in pricing, since it'll almost certainly be going up if/when city streets comes out wide)