Actually, all due respect to those posters above who say they understand Tesla's decision I must say I don't at all. And since I feel this is a F you to the people who can't afford an S or X I feel like saying well F you Tesla Motors.
Yes I'm being blunt.
Potential 3 owners aren't the same as S owners. We can't afford either an S or an X. We probably haven't even bought a $50,000 car before - yes it's $50K in Australia because we have no EV incentives. But speaking for me I would stretch to a $50K model 3 to support Tesla and get the best, longest range EV.
I was going to camp out on the 31st, even though by the timings it looks pointless as in Australia the store closes at 9pm which makes it 5am or something PST. So I'm assuming that means it's the 31st for USA (the centre of the universe) and and the 1st for the online orders even though half the World has been on the 31st and first for a full half day already by the time it reaches that point in PST. Global as per Elon's tweet means USA global I guess.
Since I'm ranting....so the mass market version of the car which is supposed to make it more accessible is now being made available to current owners first, potentially 50,000, 60,000, 100,000 by the time it's starting production, it could be a very long time before non-tesla owners get one. Took 3 years to get a Model S down under, the X is 4 years to build, shipping a couple of hundred a week and doesn't look like landing down under until early 2017.
So on that sort of estimate I'm thinking early 2018 for reasonable numbers to start coming off the production line, USA orders first, Tesla owners orders first and then trickle down to Oz. I'm looking at a car in 2019. Forget it. There'll be other manufacturer options by then. Nissan has a bigger battery leaf now and in 2-3 more years might have a 300km range one. Merc, BMW etc aren't going to sit on their hands.
I consider myself a Tesla fan, still take photos on my phone every time I see one, have refused to test drive one as I know if I do I will sign on the dotted line even though I can't afford one (I've sat in many different S's on display and at car shows but I'm scared to turn it on). I like the Company, the mission etc. But am I prepared to give Tesla an interest free loan for 3 years and queue up to give them publicity when I know many 10's of thousands of people are getting priority over my order just because they're able to afford an expensive car?! There's the have's and the have not's and the haves keep having.
So I think I'm going to keep my grand and in two more years some depreciated Model S's will hit the second hand market and be more affordable and that'll be the car to buy. Then when we hit 2018 and know how Tesla is tracking to deliver 3's I can always order and wait a few months for delivery but it won't matter as much if I'm driving an S.