smorgasbord
Active Member
Anyone notice the Apple event details released use the slogan "Hi, Speed" ?
I presume the speed is clearly pointing towards the use of 5G. People seem to care about that for reasons I still don't understand or care about.
Now it's safe to say the majority of us think Apple won't come out with a car AND if they did it wouldn't be a serious threat to Tesla. But also, it's not a non zero that Apple comes out with an EV and the market thinks Tesla will be toast. We know it'll just be a buying opportunity. If anything it would probably end up with Tesla selling Apple batteries. Apple may not be quite the innovators anymore but they're not fools. Personally I'll be dropping my very short position for the day and picking up a short position in Apple just in case.
Again, probably a nothing burger but it's something to keep an eye on for the next week.
+1 on the 5G thing. I think people don't realize that the reason their videos take too long to load and stutter is at the source. Maybe they're using a bad CDN, maybe the video they want to watch wasn't cached, etc. The pipe's not usually the problem.
And then there's the hype about 5G somehow making autonomous driving possible. As if everything a car could hit will have its own 5G location transmitter (pedestrians, bicyclists, dogs, etc.).
As for what Apple's doing with Project Titan - those like me who are talking don't know anything. Those who know something aren't talking. But, I don't expect a whole car to come out of there anymore. Apple probably needs to respond to Google's pushing of Android as the OS for automotive infotainment systems (this isn't Android Auto, which was Google's response to Apple CarPlay). I don't know if Apple can push their software down into automotive ECUs, but they would probably need to do something better than what Aptiv's "Smart Vehicle Architecture" is currently pushing (which isn't bad). Smart Vehicle Architecture: Making the Future of Mobility Work