This is a topic I've been thinking about for some time. Considering that Hyundai sold 184,000 last year in Brazil, of course nearly all manufactured in Brazil by CAOA, as is Chery, growing very quickly too. Tesla may do well due to the Brazil/Mexico trade agreement. However, unless Tesla begins some major Brazil manufacturing I cannot see them gaining much advantage other than the reduced IPVA (annual road tax, done at State level) of some states. That is a big factor to those who are knowledgable (my brother-in-law pays 10 times as much for his 12 year old BMW X1 as I do for my 2022 Volvo XC40 Recharge) but invisible compared to purchase price.@unk45 I have a question for you if you think you might have any insight on it
How do you view Tesla getting a foothold in Brazil and South America if the Mexico vehicle is indeed destined to here? I mean, I'm sure they could sell everything they make, but what I have a bit of doubt is if they start cranking them out fast, will the initial demand be there to absorb it? It's a whole new place that for 99% might have no clue in EVs and big skepticism and have to be converted to it
If it was a lower production vehicle, I'm sure everything would be sold and there would be month long wait, but I'm not totally sure when doing 1M+ a year
As time go by sure, there will be wait lines
I think it would compete with Corolla here for the price we expect, and even that sold less than 50k units in 2021
Then Supercharging infrastructure will be a giant cost (Brazil's the size of the US 48 States) and very large scale is the only option. Not only that the current Federal Government leader is the same one who brought alcohol many years ago, so he's not very receptive anyway, much less to some US company led by a zillionaire.
I want it to happen, and even more because I still have my Model 3 reservation from seven years ago when Tesla briefly opened Brazil to Model 3 reservations. Realistically there seems to be no short term solution. A deal with CAOA or someone else might do it, but that would hardly be wise for Tesla anytime soon.
Realistically I think the demand would not be a problem, but the politics are prohibitive now.
Were that there were a better chance. OTOH, my spouse and family do like the Volvo.