RobDickinson
Active Member
Ford Was Caught Off Guard by Mustang Mach-E GT’s Popularity
CEO Jim Farley says Ford didn't properly anticipate the interest in the 480-hp Mach-E GT, which led to production headaches.www.thedrive.com
"We didn’t have the right spec levels, the GT was much more popular than we thought,"
"We couldn’t react. It was like, the marketing team could, but the industrial system that creates the physical product, and the software team—they didn’t like, get the memo of this demand."
So Jim just rolled with it, released an undeveloped car that didnt meet the marketing spec because demand for a fast suv was surprising.
Who put that idiot in charge of a car company?