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General Discussion: 2018 Investor Roundtable

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Look on the positive side. After a couple iterations of lowering the mileage and exhaust standards, there will be a whole lot of old VW clean diesels that can be resold and driven around. Think of it as the full employment act for asthma doctors, lung cancer specialists, used car salesmen. Making America Great Again...

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Agree and hate
 
Check out Elon on Twitter. He's having quite the words with a short, who is basically telling him he is a fraud. Reading through the responses to him, there must be a lot of really angry shorts. It's pretty sad really. I don't like reading that crap!

Hey guys, how about us here all following that asshole and comment on every tweet he does with facts?
 
100% disagree. The shift to CUV/SUV has been happening all over the industrialized world including California. The most popular vehicles outside full sized pickups in North America are compact CUVs. Honda CRV,Toyota RAV and Nissan Rogue.

Making a 220 mile CUV would be a lot more than $35k. Worse aerodynamics, heavier weight requiring more kWh.

Elon really wanted to hit the $35k "long range EV for the masses" the CUV with 220 miles of range would be at least $38k and probably north of $40k.

If Tesla had made the Model Y first it would not have been able to deliver more vehicles than they have delivered Model 3s so far. Not a strategic mistake.


Fair enough on the aerodynamics. As for price point, will be interesting to see how many get a base 3. Would I take a CUV with coils or a sedan on air suspension for same price?


I don’t get this thinking.

The Model 3 has the largest order book of any product of any kind ever. Is that not good enough?

Another reason is that performance lifts a whole brand. I’m guessing that the Model 3 performance version, though it won’t have the acceleration of the S, will have better than BMW M3 performance on a track.

As another poster mentioned, the extra efficiency of sedans means it is most practical to release that first and wait for battery costs to come down for the SUV.

Loved the round to zero joke!

Good point on order book. Just saying though, once model Y comes, model 3 sales will tank. Where I believe if Y came first, sales would be stable.

Surprising that someone who's been following Tesla for so long can get this one so completely wrong. The only rational choice for an affordable long range EV is a sedan, period. It's the only way to optimize the most expensive component of the vehicle, the battery pack, by producing an aerodynamic range maximizing shape.

Rational choices. Like an X with gull wing doors? Optimization is great, however a lot of people out there wear clothes for style over practicality. The 200 mile limit picked seemed arbitrary. Why 200? Why not 150? 180? As you say affordability is inversely proportional to battery size.

First you assume people are rational. Second you assume range is the most important factor...


Agree. Previous to owning a Kia Soul EV, I would have never thought of not getting the largest possible battery. However, with only 185 km of range, we never come close to running out on daily driving. We are fortunate in we have another vehicle to road trip in. How many families out there road tripping in sedans these days? Even two person households are buying cuv’s. The long range battery while relevant to some, could be an over estimation of importance, especially in 2 vehicle households. As for affordable and price, the top of the line soul EV is 36k..,with cooled seats.

There are 2 other factors I think need to be considered:

A CUV needs to have AWD as an option from the start. That adds complexity to manufacturing and supply chain. Tesla would need 2x the motors and probably a lot more wiring.

Tesla wants to build its brand with sporty looking cars. Few people who love cars aspire to own a CUV or track one.

Good points on manufacturing and supply chain. I love cars, yet we own a SUV for practicality. With that said though The performance SUV segment is massive and growing, as people want sporty and practical. I would also argue it’s hard to have tail lights like the 3, or the original “grill of the s, and call it sporty :).


Obviously in minority here, which I am fine with.
 
You are knowingly or not arguing that 2018 Tesla is no better than the 2014 Model S that went into limp mode at Nurburgring in July 2014.

Tesla is about making the best cars in class. If Porsche introduces a better $100k sedan then Tesla must respond. It is that simple.

If Tesla was all about creating cars with the narrow rational interpretation of "Accelerating the world's transition to sustainable to transport" it would make a better LEAF and a better electric Rogue. Emotion, sexiness, bragging rights plus more go into a car purchase decision and getting people to actually transition from ICE to BEV.

Tesla Model S 2.0 will benchmark the competition. Tesla knows Mission E is coming.

BTW Elon commented Tesla will not be chasing Porsche to 800 volt fast charging because such a battery compromises range. In addition to significantly raising cost which Musk believes is not a good trade off for the customer. Whereas Mission E will get ~250 EPA mile range big battery Model S 2.0 will likely get in excess of 350 mile EPA range.
It's highly likely that the model S with PM motors and 2170 cells will charge in real mph, at 250KW, faster then the mission E at 400KW. Even though the mission E will be much smaller and should be more efficient..

400+KW charging will require a lot of cooling and the battery will degrade very quickly or will be a very heavy, lower energy density format like NMC. Which will limit range and efficiency as we all know NCA is better for autos due to energy density, which is higher energy for less size/weight.
 
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Who's going to buy a model S75D at $75k when they can get a P3LRD for $75k. Who cares, because Tesla margins will be double on the model 3 P variant vs the model S75D. At some point the S75D goes away. Probably when the S120D comes out with refresh interior. S will move up market, model 3 will fill in the 5 series and e-class level vehicles. And I predict a P120T with 2 second 0-60 to fill the gap between the S and roadster, basically being a P200T.
 
Dana goes bananas . I will never link to her click baits

Tesla Engineering Chief Takes Break After Musk Brushed Him Aside

I remember when Jerome "left" the company, only to show up a year later and reveal himself secretly working on the Tesla Semi project. Headlines were all over the place about "exec leaving" too.
 
Who's going to buy a model S75D at $75k when they can get a P3LRD for $75k. Who cares, because Tesla margins will be double on the model 3 P variant vs the model S75D. At some point the S75D goes away. Probably when the S120D comes out with refresh interior. S will move up market, model 3 will fill in the 5 series and e-class level vehicles. And I predict a P120T with 2 second 0-60 to fill the gap between the S and roadster, basically being a P200T.

The impact on margins from this will be huge. The market for a Model S P100D is very small, but at an estimated $75k, the market for the Model 3PLRD will be approximately 10-100x larger. Its imply a matter of how many people can afford a $135-160k car vs a $75k car. In general, I see the model 3 competing with 3/4 and 5 series with the highest optioned up Model 3s able to compete with the 5 series as well as the P variant competing with the M5, which is a car that starts at $102k car, typically $115k.

M5 has passenger room of 98.8 cubic ft. Model 3 has 97 cubic ft. About a basket ball difference in interior space.
M5 has more trunk space but no Frunk. Advantage M5 for sure, but not by much due to the Frunk.
M5 has only 300 mile city range, but 420 highway.. blended is only a slightly better then the probably 320+ range from Model 3P
M5 is 4300lbs while the Model 3P will be under 4000lbs (3838lbs for the 3LR)
M5 is 2.8 0-60. I expect Model 3P to be very close to this with maybe a ludicrous update to 2.7 to beat the M5 but probably also bringing the price closer to $85k.
M5 is much bigger then the M3, which is almost identical in curb weight to the Model 3, so the Model 3 matches up even better with the M3.

M5:
2018 BMW M5 Specs: Sedan Specifications

Model 3:
2017 Tesla Model 3 | Features and Specs | Car and Driver

Could probably the the same comparison to the S4 and AMG version of the E class. But why bother.

The impact on margins will also be very good. Consider this: Tesla will be swapping Model S 75D sales at $75k for very high margin Model 3PLRD Sales at $75k. The difference in margins could be huge. They save 20% in just raw materials due to size. Another $4,000+ in battery cost savings from a battery based on 2170 cells that are locally sourced and not shipped from japan. Another roughly $12k savings from the raw materials and manual labor. So swapping S75D sales for the Model 3P would net $16,000 more per car gross margins. No one will want an S75D, but that is ok because Tesla is going to be going from <15% GM from a sale to >40% from the Model 3PLRD. The impact on margins could be more then measurable. If Tesla sells about 10% base model S75D, with no meaningful options, which would bring down Model S GMs by 2-3% given 10% of 30%. Replacing this with even just 30% GM Model 3Ps would increase the total margins by 3%. In effect you are taking away a negative 3% and replacing it with a positive 3% so the swing is conservatively 5%. How is Tesla going to get from 17% blended automotive GM to 25%+, this is one step. The other is clearly maximizing the Capex investment to better amortize the total Capex and Opex across more vehicles produced, but that is boring stuff. Performance Model 3s are fun!.
 
Rational choices. Like an X with gull wing doors?

What does that have to do with the need to maximize the return on the most expensive component in an affordable EV? Unrelated vehicles and market segments.

Optimization is great, however a lot of people out there wear clothes for style over practicality.

Not if they can't afford them.

The 200 mile limit picked seemed arbitrary. Why 200? Why not 150? 180?

Psychological as well as practical. Best to have at least a bit more than 200 rated since real world use can significantly reduce that. 200+ should allow travel between SC's in all conditions.

As you say affordability is inversely proportional to battery size.

Exactly, and since range matters you need to get the most out of the least. Hence, sedan. The fact that SUV's/CUV's sell more is irrelevant until Tesla starts having trouble selling all the Model 3's they can make.
 
Chicago Tribune through AP - this afternoon: Trump tells world's top automakers to build more cars in U.S.

As noted earlier, Tesla was not a participant in the meeting.

This caught my eye: “When the single national standard was adopted six years ago, cars, which get better mileage than trucks and SUVs, made up just under half of U.S. new vehicle sales. By the end of last year, however, trucks and SUVs were close to two-thirds of all sales.”

That’s a huge shift in buying habits.
 
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