I don't want to come across as a class warrior or wealth-hater (those that know me know I'm neither of those things) but from a lot of the posts I've seen on this forum, I don't think many current Model S owners have much of a sense of perspective how important price is to many buyers. I'm not saying the Model 3 needs to be $10,000. However, I'm somewhat befuddled by S owners that say, "Tesla should launch a $75,000, dual motor, ultra-high-performance Model 3 first, and give us (current Model S owners) first crack at buying it." Tell me how in any way that accomplishes Musk's goal of making electric cars mainstream? I know for some members on here, the only difference between $10,000 and $100,000 is the number of zeros, but for most Americans, it's a MAJOR difference requiring serious strategy about money management and budgeting.
I don't feel people that would consider a $35,000 car would balk at a $40,000 or $45,000 car. If the car had a reasonable level of content and performance for that price, I would absolutely still consider it. However, $50,000 is kind of my cut-off point for reasonable consideration. If it gets to that point or more, I'll probably get a Bolt or another lower-priced EV.