neroden
Model S Owner and Frustrated Tesla Fan
I'd generally agree, but I'd add that their prices charged to the consumer *also* have to be competitive with the competition. If they have a solid positive margin but everyone is undercutting them on price, then nobody will believe that they'll retain volume.I'm no expert, but I think the main thing holding SCTY back is the lack of an obvious difference between the cost and value of the watts they are installing.
Right now, it's not clear that they've got a significant positive margin, *and* it's not clear that they are competitive on price! Clear up those two questions and the stock will jump and stay up.
This would be what would prove they could be highly profitable.3) Make real progress in cutting costs towards $2.25 - their 2017 goal.
If this can be done while their sales price is comparable to other installers *worldwide*. With a $2.25/watt all-in cost they could probably do this.... though the utility scale sector is delivering for $1.33/watt, or $1.54/watt with tracking, so there's still room for more efficient rooftop installers to undercut that price.Once SCTY can demonstrate a spread >$0.50 per watt on their systems I think the stock will rise above $50.