I know this topic is too premature in 2017 and 18 when the Model 3 really has no competition in the performance and styling departments. People have complained on TMC about the price of add ons (i.e. not a mass market BEV but most of us knew Tesla is striving to be profitable and cash flow positive from operations), the potential lack of a heated steering wheel, the lack of rear door unlock/lock mechanism and the lack of instrument cluster. To me, combined, they're not enough to sway me to a competing brand as I will likely be skipping TACC/AP add on but going with AWD, PUP and the long-range battery. What kind of features competing brands start to offer will make you pass up another Tesla for your next vehicle (after owning a 3)? I can tell that those solid state batteries promising double the range would be a major game changer and hopefully Tesla/Panasonic will be on top of the game.