MashinBenzin
Member
The next few years will be interesting. The first mover advantage is over and (I suspect) that most of those that are won over by the brand/BS PR are already in one.I seem to have spent a lot of money just to be a troll.
Would love to see a non-celebrity CEO - apparently awaiting his Kanye moment currently. No more BS pie-in-the-sky product announcements (eg. Cybertruck, the robot thing, FSD), focus on making the cars nicer to drive, continuously improving them (instead of cutting basic features), release an actual cheaper car for the masses like they've been announcing for years, etc. The basics are there, an excellent super efficient drivetrain, there's enough hardware to make currently broken/poorly implemented/missing features actually work if they changed focus, but continue to waste effort on things that'll likely never reach usefulness in the local market on the current hardware.
You know, be a sensible car company instead of a BS factory to inflate the stock price.
Frankly I doubt I will buy another Tesla and buying one in the first place was a compromise. If the car market wasn't insane with supply chain issues and price inflation I'd have gone another brand. When I get an itching to replace the car in the next 5-10 years I suspect the market will be flooded with cheap Chinese brands that do everything just good enough - I'm sure they know they can't really compete which is why they keep talking up future tech, that in all likelihood will wind up owned by some other company down the line anyway.
The way I see it (in line with your last paragraph):
- the lower end of the market will be flooded with Chinese brands making great, well equipped cars and lower end Korean/European/Japanese cars.
- the mid range (call it £45-70k in today’s money) will have massively compelling offerings from Korea, Europe and Japan (probably in that order)
- the premium market will have a lot more from Porsche (Macan and Cayenne EVs), BMW, Mercedes etc.
To maintain current volume in that market, never mind increase, it’s clear to me that Tesla need vastly improved products and there is just zero sign of that coming. I look at something like the new e-Niro and I think that’s already a more desirable product than a M3/MY at much lower prices. So if you don’t need the space, why would you buy the Tesla?