V9 is an embarrassment.
Gave an architect (software, not buildings) a ride the other day. He was incredulous that there was a fart app and horribly bad UI/UX, as this presented an obvious mixup in priorities.
While he appreciated the car’s performance, he became a non-buyer that day because of the poor UI/UX.
You read that right - a sale lost due to v9.
Imagine when a competitor delivers competent UI/UX. People base buying decisions upon such things when they are not overly-forgiving early adopters - as many of us staunchly are.
Don’t think so? Are you married?
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As I’ve noted - Tesla’s greatest competitive advantages are the global SC network and battery technology. Tesla’s greatest weaknesses include UI/UX, service inconsistencies, and a growing number of unmet promises that are directly proportional to the number of current and future class actions.
They’ve made progress with service, and with a few more adults in the room, fewer irresponsible statements should emanate from Dear Leader. That leaves UI/UX.
Think of software versions as political candidates with some % of favorables and some number of unfavorables. For those who have owned cars w/ v6, v7, v8, and v9, how would you rank them?
I don’t expect Tesla to change until the competition spanks them in the UI/UX arena. Why? Because at the rate of 360,000 new vehicles/year, the number of new owners will soon dwarf the old guard. And new owners don’t know any better.
That doesn’t make new owners worse, btw - it just means that they lack the frame of reference and experience to comment credibly about the differences and decline in UI/UX quality over time. A few, however, know good UI from bad and hopefully will be just as vocal as the old guard to get some of the more glaring errors fixed sooner than later.