Agreed. I don't believe that Tesla will intentionally make the 3 slower than the S. They'll make a ludicrous 3 be as fast as they possibly can. I think it will still end up being a bit slower than an S due to technical differences.
Interesting idea. But I'm not sure it will be slower.
Ludicrous is 2.8 seconds for the S and 3.2 for the X
Given that the base model 3's range seems to be 215 miles from a sub-60kWh battery (news which surprised all of us) there seems to be something clever going on with either a smaller drag coefficient/ smaller drag area - or with the "new technology" in the drivetrain that JB has hinted at. Or possibly both. I'm guessing that these will benefit all versions of the 3, not just the base model.
If Tesla do go below 2.8 for the 3 then I don't think the necessary upgrades for the S to beat it are going to be quick/cheap fixes on a level with simply buying a 75 (or 100) battery upgrade.
And if it is a drag area thing, then it can't be fixed without removing side mirrors. And that won't happen any time soon.
As for cannibalising S sales, it's already happening. Roughly 20,000 S's vs roughly 400,000 3's is no contest.
And yes I know that traditional ICE manufacturer's make more profit on their high-end vehicles - but that sales model doesn't apply to Tesla any more than the dealership model applies.
Tesla isn't making ICEs and they have no meaningful competition. They can charge what they like for Model 3 options.
Personally, I hope that Tesla fixes the 3 at 3.0 seconds for Ludicrous. Otherwise the S owners will explode.