While it'd be great to be proven wrong, I'm skeptical that Model 3 reservations will meaningfully increase going forward, and I'm not sure that the number of M3 reservations is going to continue to be a useful metric for evaluating demand. The number of outstanding orders should be more relevant, if Tesla choses to share this.
At this point, at least in the US and Canada where many LR/PUP cars have already been delivered, there seems to be less advantage to the consumer in having held a reservation. Today, anyone can initiate a new reservation and then immediately order a car with LR, PUP, and possibly AWD.
When the cheaper variants of the M3 become available, having an existing reservation might afford some priority in being invited to order and perhaps being able to claim a reduced US tax credit while it's still available. I do hope that Tesla will try to give priority to its early reservers when it comes time to sell the $35k car. Perhaps a new reservation today could give a budget-minded buyer a better shot at a $3750 or $1875 US tax credit. Personally, I would recommend that anyone interested in a Model 3 initiate a reservation now. On the other hand, $1000 is usually not a trivial amount for a mainstream consumer to park for months, and I think most people will simply wait for the car to be available to order (or drive off the lot).
At this point, at least in the US and Canada where many LR/PUP cars have already been delivered, there seems to be less advantage to the consumer in having held a reservation. Today, anyone can initiate a new reservation and then immediately order a car with LR, PUP, and possibly AWD.
When the cheaper variants of the M3 become available, having an existing reservation might afford some priority in being invited to order and perhaps being able to claim a reduced US tax credit while it's still available. I do hope that Tesla will try to give priority to its early reservers when it comes time to sell the $35k car. Perhaps a new reservation today could give a budget-minded buyer a better shot at a $3750 or $1875 US tax credit. Personally, I would recommend that anyone interested in a Model 3 initiate a reservation now. On the other hand, $1000 is usually not a trivial amount for a mainstream consumer to park for months, and I think most people will simply wait for the car to be available to order (or drive off the lot).