Why would Tesla care? This is an effective marketing campaign at little cost to them as they only pay out if sales are made which is the goal.
They may not care about the $1k+$1k, but the X discounts and giveaways will be news, and I don't think they want to publicly reward BS submissions, they want a photo op with 11 owners. And, as I've said in other thread, if you don't even understand the concept of ethics, there's nothing to discuss, so I won't engage in argument on this one.
edit: didn't intend to attack ampup as much as people trawling Google, should have been clear about that.
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